Fresh 48 Session Guide


Ok…I Admit…This Is Long…

But it’s necessary and helpful, I swear!! This guide is designed to help you get an idea of what to expect and plan/coordinate your session. Nothing is more magical than welcoming a new baby into your family. These moments pass so quickly. It is a privilege for us to preserve this special milestone for you and your family to remember forever.

What Can You Expect?

Basically Fresh 48 Sessions are all about capturing the raw, fleeting moments after your new baby has arrived. It’s about tiny, delicate fingers and toes; the precious, soft skin, the blue and pink hospital blankets and swaddling for the first time. It’s a simple time before the reality of going home with a new baby hits and a special way to share/announce their arrival.

***Every client has access to a free, personalized styling service. No more running store to store and no more guessing! Read ahead for more tips or ask about your styling session!


What To Expect

Once Baby Is Born

  • Call me or text me! Once your little one makes their big entrance, we can coordinate to choose a day for the photo session. I have already blocked off time around your due date, but we will need to set up a day that works for everyone’s schedule.

  • Timing. Fresh 48s are generally scheduled during the week day around mid-day.
    Fresh 48 pictures are done in the hospital or birthing center that your baby is born in within the first two days of life. If you have a special circumstance, please contact me. I will arrive to photograph when you guys feel ready for visitors, but before or after family comes to visit.

  • Other Family Members. It's easier to capture your new baby with just immediate family present (parents, siblings) so I will ask that extended family wait elsewhere while we work.

  • Posing. I have a very organic and natural approach to hospital sessions. I do not pose you or your baby, but rather guide them into natural and comfortable positions.


General Tips

how to prepare

  • A Fresh 48 is different from a “posed” newborn session with props. I like to look for natural light and capture the newness of baby: Sweet wrinkly feet, tender kisses, hospital blankets/hats....and all that encompasses that first day experience.

  • You can expect the session to last between 30-60 minutes depending on the hospital schedule and of course your baby.

  • Many of your photos will be in black and white, but it depends on the lighting situation at the hospital. 

  • To prepare for our hospital session, you won't have to do much- just be yourself. Some parents chose to be in the photos while others do not. It is completely up to you and we can decide when I arrive if you like. 

  • I will arrive to photograph when you guys feel ready for visitors, but before or after family comes to visit. It's easier to capture your new baby with just your immediate family present (mommy, daddy, siblings) so I will ask that extended family wait elsewhere while we work.

  • Please make sure baby has been well fed prior to the agreed upon arrival time.


Props & Heirloom Items

Fresh 48 Sessions do not use many props- instead I focus on the hospital experience. Tiny arm bands, blue/pink striped blankets and teeny hats. It's all about your experience after birth. If you have an heirloom item or special outfit you wish to be included, that will be just fine. We will not do any outfit changes, but instead focus on keeping baby wrapped and warm while we work.


Session Checklist

  • blankets that are special to you (made by grandma, embroidered with baby name, etc.)

  • hats or booties you love

  • going home outfit

  • plain onesie


Wardrobe Tips


Ah, the age old question always associated with photo shoots. Styling is one thing I try not to have too much of a hand in, since I want you guys to still be you not, Ashley Newman's idea of fashion. But here is my 2 cents:

For mom and dad, think simple and neutral. For siblings, think layers. Probably the biggest difference between sessions that look great and sessions that look wow: little boys in a t-shirt, with a button up over it, along with a blazer. Throw on a fun hat (bowler, fedora, stylish ball cap) and you're set! Little girls: same thing, leggings, fun skirt, tank with a sweater and a tasteful (not too big and overwhelming!) headband.

*Side note: Stay away from gaudy gerber daisy flowers in neon colors and mesh hats with rhinestones, they look dated and tend to take away from your little one's gorgeous features.

Head to toe. Remember to dress down to you and your family's feet! No scuffed Reeboks for boys, but fun shoes like Converse, "boat" shoes, or boots. Same for girls, no Dora crocs, but more traditional Mary Janes or boots work best! 

Coordinate. As you think about your color palette, imagine your family being one complete piece of artwork. Each person/outfit will bring together a feeling of formality and coordination. Instead of everyone wearing the same shade of blue - think about what accent colors might look nice with said blue. Perhaps blue plaid shorts for your son with a t-shirt, vest and hat. Pull some of the colors of his plaid shorts to find a great skirt or dress for your little girl. Dad can wear some jeans and a shirt that coordinates with the plaid shorts and skirt on your daughter, and finish it off with an awesome jacket and fedora. Mom will round the entire family out with some great boots, leggings and darling dress that (again) coordinates with the family color story.

When in doubt, remember, I am here to help! We can design a visual board on Pinterest, I'm available via text or the phone to look at and discuss your ideas. Please do not hesitate to ask for help on your outfit choices.


Favorite Places To Shop

Price points: $-cheap, $$-average, $$$-high, $$$$-expensive

Don’t forget-  I am here to help you in any way- from texting me outfits you find to helping you pick between one dress or another. I can set you up with a free and personalized styling service. Your styling is free and the style selector chooses from a wide variety of shops like Target and H&M making it easy and affordable to style your family. And it can give you ideas to use what you already have!
Shop on your own here:


  1. Alice & Ames Fun, twirly, classic dresses for girls $$$$

  2. HM.com I consider H&M the holy grail for all things boy and men. Their price point is ridiculously low, and the clothes are my favorite. Their trouser pants are around $10 and are amazing quality. Amazing. Keep in mind that H&M sizes are a little different, and they run big. If your son is an average size 4, buy him the size 3-4 pants. The 4-5 seems like the obvious choice, but they’ll be too long and too big around the waist. $-$$

  3. Zara.com This site is not so much my secret anymore but I’m ok with it. There are so many adorable pieces and accessories. Check it out! $$-$$$$

  4. Jcrew.com Guys! I seriously adore their shoe collections for children and don’t even get me started on the kids line! $$$$

  5. Joyfolie.com So many shoes! For girls and women. And if you’re looking for layers- amazing dresses, jackets, caplets. $$$$

  6. Gap.com I love Gap for their “basics”. Just about anything you’d need, you’ll find on their website. $$-$$$

  7. Forever21.com Cute clothes for women of all sizes (and men!) on the cheap. I get a little lost here to be honest but their deals are too amazing not to check out. $-$$

  8. Fleuranddot.com The most adorable girls clothing you’ll ever find if you’re vintage-inspired in your look. Hands down. $$$$

  9. Remie Girl I absolutely love this shop so much- think Alice and Ames! $$

  10. Hannah Anderson All the basics for boys and girls in adorable fun patterns and colors. This is a go-to for me for sure (they even have family pj sets!) $$$

  11. Well Dressed Wolf Boutique quality, girly and vintage all at the same time. $$$$

  12. Tea Collection Has a similar feel to Gap but with different prints and more options. $$

  13. Shop James Vintage and timeless for boys and girls $$$$


  1. Alter Ego This amazing and fun store reminds me of Free-People but less mola! $$$

  2. Modcloth.com A fun, flirty and pretty affordable site for women’s timeless dresses, fun tops and the best shoes and accessories! $$-$$$

  3. Freepeople.com Free People makes my heart sing. Think easy, breezy, and boho chick. Plus there is now one in the woodlands mall! $$$-$$$$

  4. Anthropologie.com It’s a little bit more on the expensive side, but the clothes are quality, unique and last forever. $$$$

  5. Saved By The Dress From formal to casual or beach vacation- this online store has so many options at great prices. $$$

  6. Zara.com This site is not so much my secret anymore but I’m ok with it. There are so many adorable pieces and accessories. Check it out! $$-$$$$

  7. Shop The Mint Southern to the max! $$

  8. Henly For the super hip chick, I sometimes think this place is too cool for me but also love their outfits so so much. $$-$$$$

  9. Sophie & Trey 

  10. Piper and Scoot

  11. Roolee

  12. Wren & Ivory Classic outfits that do you justice and look good for any occasion. They double as nursing and maternity gowns too! $$-$$$

  13. ASOS $-$$$

  14. Altar’d State Guys! I love this store. You can shop them locally in The Woodlands Mall, or online. Think boho, vintage chic. Literally, they have everything. $$-$$$$

  15. Show Me Your Mumu

  16. Opal + June Rentals Rent a formal gown or a nice dress for any occasion from this amazing local vendor. $$$


  1. Mama Bump Rentals

  2. FillyBoo Maternity

  3. Pink Blush Maternity

  4. Wren & Ivory

What NOT to Wear

Remember to Olan Mills look of everyone in khakis + white button down shirts? That isn’t the kind of matching I’d like you to do. Again, think coordinating without matching perfectly. Dads, instead of defaulting to a plain ole polo - look for fun colors, stripes, plaids. Get creative!


Session Overview

The Cliff Notes

  • Relax. If you are relaxed and happy during your session, that will shine through in your photographs as we capture the moments that share the heartbeat of your special family.

  • Don’t match your clothing!

  • Each baby is different, so our time together can differ. I am a lifestyle photographer, which means while I may do some poses, I am focused on the details of your newborn, and interactions with family. I may rock, or sway with your baby, rub his eyebrows, use a white noise machine, etc. I want to make sure the energy in the room is always relaxed and calm, with lots of trust. They will occasionally cry- please know that this is never a bother for me. I will use a variety of soothing techniques to make your baby feel safe, secure and warm. Think of me as your baby sitter. Baby will never be placed in an unsafe position and newborn safety is my top priority. I have a very hands on approach to newborns and I am very comfortable handling them. Bonus! I am fully vaccinated :)

  • Stay patient and positive. Children tend to go at their own pace – and that’s fine. I promise even if it feels like a crazy zoo, it’s going to turn out way better than you thought. Just know that I am ready for anything and I have three kids of my own keeping me on my toes every day. if we need to take a break, have a snack, change clothes or a diaper- it’s all good! Accept the unpredictable: Embrace the chaos of the moment and this season of life. Honest connections and candid connections create real and specific memories.

  • Be vulnerable and open in front of the camera and your family's story will begin to pour out.


And so the adventure begins...

Whew! I know that is a lot of info!! Don't hesitate to ask questions or visit this page to re-read it. 
I can't wait to spend time with your family! Each family I get the honor of working with is etched on my heart forever. Please know this process is very important to me and I value the true heartbeat of your family.

Have a question or need some help? I'm here and ready to help make your session come to life!

xoxo Ashley